Pros: Different topic every 10-15 pgs. Typically thought provoking stories. Interesting explanation of the groupings in the Preface. Con: Different topic every 10-15 pages = lack of depth. If you skip the Preface, you may not understand why the articles are grouped as they are.
Malcolm Gladwell explores some examples of the creative thinking behind modern innovations. His narrative is intellectually engaging, while still accessible and not overly esoteric. Scientists, economists and salesmen - the common thread is the ability to see beyond the mundane, the different perspective that sets them apart as visionaries in their fields.
A collection of some of Malcom Gladwell's articles written for The New Yorker. Interesting anecdotes written on various subjects ranging from the origin of infomercials to a "dog-whisperer" who calms troubled canines.
Like his books before (The Tipping Point, Outliers), this is written in a style that is both easy to read and thought provoking. If you liked his previous work, you'll like this.
Collection of his various stories for the New Yorker. Ron Popeil has such an interesting history I never knew, and the background behind John Rock, who developed the Pill in the 60's was fascinating. Make sure you read the chapter on The Picture Problem, pg. 199-221 on Mammograms and don't read Dangerous Minds, pg. 337-356 about serial killer profiles before bedtime.
Gladwell's classic way of synthesizing disparate ideas into exciting, new ways of thinking about things. The book is like an album released by a band containing their best, less popular prior work. Cons: For those unfamiliar with his work for the New Yorker, it is by nature less cohesive than his three books since it is a compilation of his writings and doesn't revolve around a central concept.